Web-to-print storefronts that allow for superior brand control and global execution of marketing campaigns from one web-based location.

Web-to-Print Storefronts

The success of your marketing often comes down to deployment. And now with automation technologies, marketing managers can deploy more aggressively to drive sales, service franchises, dealers and sales teams, manage marketing assets and protect brand integrity from one web-based platform.

But to truly gain overall efficiencies takes seamless coordination. The kind offered by PRIMARYCONNECT. Created by Primary Color to meet the needs of our customers, PRIMARYCONNECT is a dedicated service group within the company. Its purpose? Offer integrated web-based marketing solutions that link corporate marketing, field marketing, franchisees, dealers or dispersed sales and marketing teams via customized and automated print manufacturing, fulfillment and distribution.

With PRIMARYCONNECT, corporate marketers can now execute global campaigns that maintain brand integrity while also providing localized, flexible marketing tools to dispersed users.

  • Integrated software platform seamlessly connects the client’s branded storefront and web-based print-on-demand capabilities to all of Primary Color’s color managed print devices and automated workflow systems
  • Corporate managed ordering and creative control
  • Online customization of marketing materials
  • Digital asset management
  • Cross-media campaign capabilities with PURL integration
  • Variable data management
  • Store and customer profiling
  • Inventory control, fulfillment and distribution tracking
  • Real-time verification and reporting
  • Dedicated customer support team

 

To find out more about our web-to-print solutions, please get in touch.

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